Just like anything worth having. Just like you have built your business and career thus far, execution of your strategy is the key to success. I love planning and I can stay in vision mode forever. And when I am helping my clients to create their strategies, I live in the land of vision for long periods of time. Its fun, no pressure, everything is possible. But in order to create the success you want, you have to get your feet on the ground and execute. Without execution, it is just a good idea and goes to the good idea graveyard with all the other millions of good ideas that no one executed.
So what does it take to execute on your strategy?
- Clarity of what it will take
- The will to move and make it so
- Consistent action
Clarity of what it takes is a big first steps. Many of us don’t move to action because we are not clear on what our strategy requires. My clients say that the clarity that our coaching sessions bring to their strategy is invaluable and creates the excitement and the challenge to move to action. Clarity also allows you to see the benefit of moving to action and connect that to your wants and desires so you see how executing on your strategy will give you what you most desire.
When you see clearly how your strategy will give you what you most desire, how it will solve your problem, how it will grow your business, how it will position you for the next step in your career path, that insight gives you the motivation or the will to make it so. Motivation is so important. I write down my vision and the impact I hope to make by executing my strategy in the form of goals so I can keep that in front of me. Earlier this year I was going after a big contract. I put a posted note on my computer that said “help friends, help kids, new driveway” That was my motivation to finish this huge proposal. That would be the impact of winning that contract. I would be employing 3 of my friends plus others, I would be making a difference for kids and the revenue would help me pay for my much needed driveway.
Clarity, motivation leads to consistent action. Consistent action , as I describe in my new book, is the ability to do what is needed now so that you manifest what you want in the future. Consistent action is the 10,000 repetitions to self-mastery that makes the task seem effortless to the observer.
Executing your strategy is where the rubber meets the road. Its where your commitment meets your resistance. It is where the work begins. And without execution, your dreams end up in the good idea graveyard. If you find that you have big resistance popping up in the form of excuses, procrastination, fear, or disorganization and inability to focus. That is where you need to go to work. Facing your resistance head on and dealing with it is so important. And that will be the topic of my next blog.